FIERCE HEALTHCARE VIRTUAL SERIES:
COVID CHANGED EVERYTHING
A LOOK AT THE EVOLVING HEALTHCARE CONSUMERISM LANDSCAPE AMID A PANDEMIC
APRIL 20-21 VIRTUAL EVENT
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While the pandemic didn’t cause all the shifts happening in healthcare, it had a major hand in accelerating and shaping the changes that will alter the healthcare landscape far into the future.
Join Fierce Healthcare as we examine the tectonic transformation across healthcare. We’ll explore changing consumer expectations in access to care, the moves by major tech players and providers to reach their customers and strategies for actually paying for everything.
AGENDA AT A GLANCE
Tuesday, April 20
Panel: Where is Digital Health headed in 2021?
Everyone knows there was a surge in digital health products in the wake of stay-at-home orders. But where is the shift in consumer behavior headed when it comes to how they want to access healthcare and monitor their own health? What broader trends have solidified or changed as a result of our changing world? Is the telehealth bubble going to burst? In this panel, we will bring executives from digital healthcare companies including those offering telehealth, remote patient monitoring, chronic condition management and more to discuss.
Executive Interview: Farzad Mostashari, M.D., Co-Founder and CEO, Aledade
Farzad Mostashari, M.D., who has spent his career at the forefront of health care policy and health information technology, chats about where digital health is headed given the acceleration of virtual care during the pandemic, shifts in policy and regulation, and how the practice of medicine will change going forward.
Executive Interview: Katea Ravega, Partner and Health Care Lawyer, Quarles & Brady LLP
Katea Ravega, an expert on regulatory compliance, health care technology/telemedicine, and health care transactions, addresses the regulation changes regarding telehealth and digital health in the last year and where things are expected to go.
Executive Interview: Micky Tripathi, Ph.D., National Coordinator for Health Information Technology under the Biden administration
Micky Tripathi, who leads the Office of the National Coordinator for Health IT within HHS, discusses the acceleration of digital health during the COVID-19 pandemic and the future of health technology, the nation’s progress on interoperability and what to expect as new regulations open up patients’ access to their health data.
Wednesday, April 21
Panel: The changing strategy for payers and providers
Don’t call them patients. As the landscape has changed to include care delivery in changing environments such as major retailers like Walmart and concierge services like One Medical, healthcare have worked to instead address the demands of the healthcare consumer — typically with a strong technology component behind it. How is that transforming care delivery — as well as how healthcare payers ultimately cover that care? We speak with experts to define the broader trends we’ve seen over the past year, how technology is changing how the industry and their customers interact and how the regulatory environment is responding.
Executive Interview: Dr. Deneen Vojta, Executive Vice President, Research & Development, UnitedHealth Group
UnitedHealth Group's Deneen Vojta, M.D., discusses the changing landscape in consumer-centric home care experiences — including the company's new home-based and remote-monitoring program targeting diabetes called Level 2.
Executive Interview: Myra Simon, Principal, Avalere Health
Avalere's Myra Simon, an expert on policy issues impacting the commercial health insurance market, discusses the biggest payment regulation changes in the last year — and what to expect next.